MY STORY - TANJA SARETT, CFRE
I’m driven by the desire to create change and make a difference.
The nonprofit sectors in the U.S., Europe and Israel have become my passion and professional journey.
Thanks to the variety of responsibilities I have held over the years, and my experience in fundraising, strategic planning, program development, and organizational leadership, I have become a passionate advocate for a synergy-based and team-centered approach to philanthropy and creative fundraising solutions.
Today, my passion for creating change allows me to bring strategies and methods from Design Thinking, Liberating Structures, the Technology of Participation, and the Agile/Scrum Community to Fundraising and Philanthropy. They have enriched and deepened my work as a consultant, facilitator and executive coach.
- Tanja Sarett
I launched my consultant career in 2017, inspired by my varied work with many organizations in the United States, Germany, and Israel:
As a nonprofit and fundraising consultant and expert in cross-border giving and philanthropy, I activate team-centered innovation and creative and synergistic solutions for visionary companies, organizations, and philanthropies.
My expertise includes building fundraising capacity, increasing financial and programmatic viability, expanding visibility, and managing growth. My fundraising experience focuses on major gifts, institutional giving, in-depth prospect research, wealth screenings, moves management, capital campaigns, fundraising events, and donor cultivation and stewardship.
Two key lessons that I learned first-hand are 1) “fundraising is an investment” and that 2) fundraising and change go hand-in-hand. Raising much-needed funds to fulfill your organization’s mission does not happen in a vacuum and is not an emergency solution, but rather requires a creative approach and thoughtful commitment by your organization and your stakeholders. In addition, the commitment to creating and implementing fundraising solutions requires aligning your organization’s complete environment and creating a process of change.
Facilitator and Trainer
As an onsite and virtual facilitator, trainer, and executive coach, I help clients visualize complexity and bring their concepts, projects, and products to life. I specialize in optimizing outcomes in the virtual space and the 21st century distributed workplace. I bring to my work a wide range of collaborative and creative techniques and tools from IDEO Design Thinking, Liberating Structures, the Technology of Participation, and the Agile community.
I lead and design virtual training sessions for fundraising professionals and organizational leaders from all over the world in how to engage donors in the virtual space. She has presented on how to identify funding opportunities and major gifts prospects in the United States at venues including the NJ Nonprofit Conference, the German Fundraising Conference, and the Association of Fundraising Professionals events.
Prior to beginning consulting, I served as a Program Officer at the Harold Grinspoon Foundation, a major international Jewish foundation. I helped maximize Harold Grinspoon’s multi-million-dollar investment and spearheaded growth, fundraising and communication strategies to strengthen the foundation and its flagship program PJ Library. In particular, I reshaped the structure of the NYC program and built the programmatic and fundraising capacity of programs in New Jersey. My years at the Harold Grinspoon Foundation gave me perspective about the role of a major funder, change agent and grantmaker, and the unique partnership between an institutional funder and nonprofit organizations. From conversations with major funding partners, I gleaned important insights about the grantmaking field, how to position programs and funding proposals, and how to create synergies.
Executive and Fundraiser
I had the privilege of serving as Executive Director of a regional Holocaust Museum in New York State where I revitalized the museum's fundraising, marketing, finance, and program operations. Being responsible for leading an organization and fundraising projects is both a rewarding and demanding experience. It shaped my desire to break down silos and invest in building organizational synergies and strong teams. As a fundraiser for JASA, a social service agency for the elderly, and The Abraham Fund Initiative, I built fundraising infrastructure and brought in funds through special events, improved fundraising systems, engaged different stakeholders and introduced advanced prospect research for prospect identification and major gifts solicitations.
My career started at the German Museum in Munich, the Munich Youth Council and the International Munich Trade Fair Association and quickly progressed to my holding leadership and program positions with the DGB Youth in Munich/Germany, and The International Youth Meeting at Dachau/Germany. I also worked with many Israeli-based organizations, including The International March of the Living.
EDUCATION & CERTIFICATIONS
Bavarian Academy of Advertising and Marketing, Munich, Germany. Diploma in Public Relations
Ludwig Maximilians-University (LMU), Munich, Germany. BA/MA in Political Science
Institute for International Facilitation, Certified Virtual Facilitator
Center for Executive Coaching, Certified Executive Coach
21/64, New York, NY. Certified 21/64 Multigenerational Giving Advisor
Association of Fundraising Professionals HQ, Arlington, VA. Faculty Training Academy (AFP Master Trainer)
IDEO U, Certificate in Advanced Design Thinking
IDEO U, Certificate in Foundations in Creative Leadership
Institute for Cultural Affairs (ICA) Associates, Toronto, Canada. Certificate in ToP Facilitation Essentials
IDEO U, Certificate in Foundations in Design Thinking
Cornell University, Ithaca, NY. Certificate in Change Management
CFRE International, Certified Fund-Raising Executive (CFRE) Credential, 2017
Support Center for Nonprofit Management, New York, NY. Certificate in Management and Supervision
New York University, New York, NY. Professional Certificate in Philanthropy and Fundraising